Ted Keith is an assistant managing editor at Sports Business Journal, the Charlotte-based media outlet that is the bible of the sports industry. Before joining SBJ in 2018, he spent nearly 15 years at Sports Illustrated as a reporter, writer, and senior editor at SI Kids, SI.com and the weekly magazine. He is a frequent guest on radio, television, and podcasts. A 2002 graduate of the University of North Carolina, Ted lives in Chapel Hill with his wife (also a UNC grad) and their two sons.